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Four Thousand Weeks

The subtitle is Time management for mortals, but Making peace with middle age would not be too off the mark. Don’t waste your life micromanaging workplace minutia while waiting for the conditions to be right to start working on what’s important to you. Just do it.

The Nike slogan echoing throughout is not the most GenX thing about it either.

There is an important point there, but I can’t help thinking it could have been made without denigrating other books on time management. From Stephen Covey’s ladders against the wrong wall to David Allen’s 50,000-foot view, most systems have a way of reminding you about the big picture — though only as a footnote and without fancy diagrams so no wonder there are some who miss it. Good thing there is now a whole book about the big picture to add to your workflow.


The Scout Mindset

A brisk account of mental models and cognitive techniques to get you out of idea-defending and into idea-falsifying mode, or from solider to scout mindset, to use the author’s terminology. Soldiers care about status and will use evidence and rhetoric to shore up their established position; scouts care about reality, and will use evidence and rhetoric to seek out and build a better and more trustworthy map.

Yes, we could all do with some more of the scout mindset in our lives — the easiest person to fool being ourselves and all that. It is too bad, then, that people most likely to read and internalize the book are already the most scout-like among their friends. Back in early 2020 many a scout asked for more evidence and even went looking while others were digging ditches and building barricades; they are still pariahs.

Being a scout is a lonely endeavor. No surprise, then, that most humans actively avoid becoming one.


How to Speak and How to Listen

Continuing my streak of self-help indulgence, I decided to re-read Mortimer Adler’s less known work, the one about speaking and listening.1 Parts of the book aged rather poorly.

Lamenting the decline of liberal arts colleges — decline of the 1980s, not the deep dive that was yet to come — he offers some words of self-praise about teaching marketing executives on the importance of ethos, pathos, and logos in controling people’s actions and minds. Oh, how professioral he must have looked — my mind brings up images of a bespectacled jowly professor in a tweed suit; the internet agrees with my assessment and even adds a pipe — educating these know-nothings on the works of Demosthenes. Oh, how tragic is the path to which he led them, and the world.

But I kid. Mortimer Adler the man had little to do with the attention economy of days present, but his ponderings on how to be a good dinner host, impress CEOs of Fortune 500 companies, and rile up a crowd to do your bidding are a good example of the tango mortale that academia played with industry in the mid-to-late 20th century. And we are all worse for it.


  1. The best-known one being How to Read a Book, which is good despite itself and its author’s pretentiousness. 


The Dawn of Everything: A New History of Humanity

The book that Sapiens1 wished it could be: an honest, academically rigorous, intellectually stimulating, fun overview of archeology’s current understanding of prehistory, and an exploration of the reasons why the popular view has become so divergent from the professional.

I won’t pretend to have digested all 700 pages after one read, but a few mental models popped up immediately.

The first is the importance of play: there is some evidence — and much hypothesizing — that at least some of the modern societal setup came about as a result of play. Pretend-kings of annual feasts may have, at some point, decided to be true rulers. The first use of clay modeling was to build toys, not pottery. And to extrapolate to the more recent past: powerful graphics cards built for photo-realistic video games are now mostly used for cryptocurrency mining. The outcomes don’t always need to be good!

That is another important point: the book dismantles the myth of linear progress and replaces it with a theory of multiple (social) worlds in which some may be more suitable at different times for different populations, but none could be called universally “better” than others. We are in dicey territory here, because one of the authors — the late David Graeber — was a well-known activist for anarchism and you’ll have a hard time finding a review of The Dawn of Everything which doesn’t try to frame it as some sort of a call to anarchy. But it is hardly the first book published in the last five years to point out some of the deficiencies of the current state of affairs, while pointing out that social experimentation was the modus operandi for most of human (pre)history.

The how of our mistaken ideas of the neolithic leads to another important mental model: premature codification of hypotheses as facts. The chain of events leading from Rousseau’s essay on the mythical Noble Savage to historians mistaking it for actual history echoes many of the medical myths with which I am more familiar, from iron-rich spinach to fever-causing atelectases. Most fields of human endevor won’t let facts get in the way of a good story.

My own field being as far away from archeology as you can get, I had to ask the one “real” archeologist I knew — with recent field-work experience in Europe and the Eastern Mediterranean — what she thought of the facts in this book. And, somewhat surprisingly, she saw nothing new, controversial, or groundbreaking in any of the stated facts. For what it’s worth, an anonymous Amazon review from someone claiming to be an expert in the field confirms this. This is important: we can argue about interrpretation — and unlike some popular historians the authors here clearly mark the parts where they are telling a story more than stating facts — but the truth about how much we know should not be in doubt.

Meanwhile, professional book reviewers, quick to judge, easy to confuse, attention spans short, don’t know what to make of any of it: as sure a sign as any that The Dawn of Everything is a true masterpiece.


  1. Reading my review of the Sapiens I realize I fell prey to the reverse form of Gell-Mann amnesia: suffering through Harari’s other book, Homo Deus, should have made me revise my opinion of Sapiens right away, and not wait for Graeber and Wengrow to put things right. 


A Swim in a Pond in the Rain

George Saunders is a modern master of the short story, so when he offers his thoughts on masters of old — all of them Russian — you’d better take it. Even if, like myself, you have no intention of ever writing short stories for a living or for personal enjoyment, it will greatly enhance your appreciation of the craft.


Influence

Similarly to Peter Thiel’s key question in Zero to One, Influence revolves around a list of seven: the seven heuristics our System 1 has accepted as a sign that we can agree to something automatically — what Robert Cialdini calls the Click, run response. Actors both nefarious and benign may use them to get wat they want from us. But of course, it works both ways: we can’t learn defense against the dark arts without picking up some of those dark arts ourselves.

As chance would have it, my finishing the book coincided with a family trip to Las Vegas where all of the principles were tried on us in an attempt to sell us a time share scheme. We got our initial hotel room stays at a well-known and renowned hotel chain (authority) at a discount (reciprocity); the sellers wanted to ingratiate with us with a wink here and a compliment there (liking), citing that she, too, was bilingual and raising a bilingual child (unity); we were taken to a room fool of other potential buyers and witnessed one occasion of a 14,000 point plan being sold (social proof); we had only that day to decide on whether we should buy into this once-in-a-lifetime opportunity (scarcity), and we kept being reminded how much we spent on vacations anyway (commitment and consistency).

They were good, but the book was better: we thanked them for the offer and graciously declined. It was a $15 investment that saved us tens of thousands of dollars in frivolous expenses. Well worth an ocassional re-read.


Zero to One

Peter Thiel’s thoughts about startups, which I presume every founder past, present, and future has read and internalized.

But I jest. Browse Twitter and you’ll see his seven fairly simple principles of running a successful startup abused, ignored, and misinterpreted, particularly in biotech.

Instead of building a technology that will be useful 20 years from now — the durability factor — technologies are made to solve problems of 20 years ago. Layering optical character recognition, artificial intelligence and machine learning over the cruft of hand-written notes faxed back and forth between doctors’ offices comes to mind. Compare and contrast to mRNA vaccines, a technology created more than a decade ago to treat today’s pandemic.

Instead of developing drugs and other treatments with at least 10 times the effect size of current standards of care — principle of technology — the regulatory agencies and markets are overwhelmed by me-too drugs whose marginal benefit requires mammoth trials for any chance of detection.

Instead of vertical integration and ownership of drug discovery, manufacturing, clinical operations and biomarker development within the same organization, with positive feedback loops between all the factors leading to a faster pace — the team prinicple — we get ghost companies made of slide decks and good wishes whose only tangible impact on the world is achieved via Contract Research Organizations.

I could go on: the principles of timing, monopoly, and distribution are also violated early and often in a biotech startup’s lifetime. But then I’d be breaking a principle myself, that of the secret.

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